Mindy Dawn Friedman

Led product innovation for global clients (e.g., Universal Music Group, Mercer), integrating inclusive design and AI-driven solutions to expand market reach and user engagement.

Directed change management initiatives, successfully reducing bias in hiring, onboarding, and mentorship programs.

Managed end-to-end development of affinity groups, designing and implementing workplace assessments and leader training programs.

Collaborated cross-functionally to optimize client digital strategies, achieving efficiency gains through AI-human interaction workflows.

Achieved a 20% increase in ancillary contributions by strategically integrating partnerships within a mobile-centric environment.

Streamlined booking flows and enabled diverse booking rate types, directly generating over $1.2 billion in gross revenue for IHG mobile apps.

Enhanced customer loyalty through implementing digital catalogs and Amazon Kindle Singles redemption, fostering personalized user experiences.

Presented as an industry-leading speaker at the Mobile Host Hospitality and Retail Mobile & Social Media Summit.

Identified and capitalized on Voice of the Customer feedback, implementing an enhancement that generated over $1.2 million in monthly revenue from Canadian customer transactions.

Optimized internal communication processes, fostering stronger stakeholder partnerships and improving the quality of product enhancements.

Designed and prioritized comprehensive product roadmaps based on strategic vision and research, integrating key initiatives like Hotel/Guest Reviews and Predictive Search.

Managed complex implementations, ensuring alignment with eCommerce partner business requirements and system standards.

Successfully launched 85 dealership sites within 120 days and deployed a company Intranet from ideation to launch in 90 days.

Pioneered a business strategy and pilot program to vet web vendors across 10 platforms and 85 dealerships.

Developed an innovative product roadmap that significantly enhanced user experience and achieved key business goals.

Cultivated and managed strategic relationships with stores, vendors, and suppliers to support e-commerce initiatives.

Successfully launched over 20 e-commerce websites within a 12-month timeframe.

Achieved Page 1 Google rankings for clients by strategically applying advanced SEO techniques.

Boosted shopping cart conversion by over 25% through comprehensive client training on recommended e-commerce tools.

Generated $800 million to $1 billion in annual revenue by expertly managing direct sales strategies for the Access product line.

Successfully launched and strategically managed key consumer access products, including Helio and satellite television, within the sales channel.

Increased product attachment rates from 0.7% to over 6% by identifying and capitalizing on new product marketing and sales program opportunities.

Recovered $100,000 in revenue by optimizing Cable Internet provisioning rates through cross-functional collaboration with QA, Product, and MIS teams.